Author: Pacific Area Travel Association
Place: California
Publisher: Pacific Area Travel Association
Year: 1982
Pages: 74
Shelf: C7R5
Accession No: B1461
Contents: 1- Introduction 2- Development Assumptions 3- Summary of Findings 4- Kiribati Today 5- Market Potential 6- Development Goals: Targets for Growth 7- Development Recommendations- Amenities and Attractions, 8- Architectural Considerations 9- Social, Cultural and Economic Implications of Tourism Development 10- Marketing Concepts 11- The Government’s Role Appendices
Abstract: Kiribati, a remote island country in the central Pacific, offers significant tourism potential. This paper explores the opportunities and challenges of developing the tourism sector, considering Kiribati’s unique cultural, environmental, and economic context. It identifies market potential, growth goals, and key recommendations, including the creation of amenities, preservation of local heritage through architectural design, and enhanced tourism infrastructure. The study also evaluates the social, cultural, and economic impacts of tourism, advocating for sustainable development. Marketing strategies and the government’s role in regulation are discussed, along with practical recommendations for ensuring balanced and sustainable tourism growth.